195 Power Words for Copywriting (Instantly Boost Conversions & Sales)

Power Words for Copywriting

You can have the most beautiful website…

A ton of traffic from different channels.….

But none of these will matter if the words on your website are boring. People will click exit and leave your website.

So how can you capture people’s attention and make sure they stay and read your content?

Enter copywriting.

Copywriting is an art of writing persuasive words to get people to take action, whether it’s buying your product, signing up for your email newsletter, or share your post.

With everything else being equal, what separates an interesting product from a boring product is the words you use to describe the product.

In this article, we will give you 195 power words for copywriting on your website. Incorporate these words into your headline, description, and content to invoke curiosity and trigger emotion.

These power words will come in handy when you are creating a sales page, product page, or craft ads for social media or google ads.

 

A-Z Power Words for Copywriting 

A

Astonishing

Amazing

Attractive

Absolutely

Alarming

Awkward

Anxious

Authentic

Achieve

 

B

Beautiful

Bargain

Best

Badass

Budget

Bold

Breathtaking

Bonus

Boost

 

C

Crazy

Curious

Crush

Cheap

Confident

Cheat-sheet

Challenging

Confess

Clueless

Critical

 

D

Discount

Discover

Daring

Double

Disgusting

Depressed

Devastating

Dominate

Dream

 

E

Extra

Exciting

Enormous

Excellent

Epic

Easy

Expert

Elite

Embarrassing

Exposed

Eye-catching

Eager

Emotional

Exceptional

 

F

Fascinating

Frustrating

Free

Famous

Fear

Failure

Freedom

Feeling

Forever

Finally

Formula

First

 

G

Genius

Gorgeous

Guilty

Goat (Greatest of All Time)

Guarantee

Greedy

 

H

Happy

Hurry

Healthy

Huge

Hack

Heartbroken

Hurt

Hopeless

Hidden

 

I

Imagine

Important

Intense

Interested

Instantly

Impressive

Insane

Income

Inspiring

 

J

Jealous

Jam-packed

Jaw-dropping

 

K

Kill

Kind

Kickstart

King

 

L

Love

Lust

Lazy

Latest

Leading

Luxurious

Launch

Life-changing

Lifetime

Legendary

 

M

Money

Millionaire

Master

Massive

Magic

Myth

Miracle

Memorable

Mistakes

Mindblowing

 

N

New

Negative

Notice

 

O

Outrageous

Obsessed

Overnight

Official

 

P

Proven

Powerful

Painful

Perfect

Profit

Promise

Poor

 

Q

Quick

Quadruple

 

R

Rare

Relax

Results

Reveal

Ridiculous

 

S

Save

Secret

System

Special

Steal

Sabotage

Step by step

Studies

Skyrocket

Shocked

Supercharge

Serious

Surefire

Seductive

Scam

Satisfied

Sensational

Spoiler

Subtle

Success

Surprising

Stop

Sale

Stunning

Safe

 

T

Trick

Truth

Transform

Tempting

Traumatized

Triple

 

U

Unique

Ultimate

Unlimited

Underused

Urgent

Unlock

Unwind

Untapped

 

V

Vision

Visualize

Violent

Victory

 

W

Win

Wonderful

Warning

Weird

Wild

Weak

Worst

 

X

Xenial

 

Y

You

 

Z

Zap

Zero

 

Top 10 Power Words for Copywriting 

While you may not include all 195 words in your website or ads copy, here are the top 10 power words listed by Yale University:

1. You

2. Results

3. Health

4. Guarantee

5. Discover

6. Love

7. Proven

8. Safety

9. Save

10. New

 

Conclusion

Power words will give you a greater conversion on your website and a slight tweak in words could result in additional sales for your business.

Feel free to bookmark this page and re-visit the power words whenever you need help in finalizing your ads or website.

As always, if you have any questions, feel free to leave a comment down below or email us at [email protected]

Axcel Digital was started with ONE purpose - Help People Grow Their Business Online By Leveraging On Digital Marketing. With the world moving towards a digital ecosystem, people are spending more time online than ever before, and this trend will only grow further in the coming years. Now is the time to transition from offline to online to capture customer's attention towards your brand.

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